The 4th World Conference on Design Research (IASDR2011 デルフト工科大学,オランダ)にてデザイン心理学研究室博士2年の河瀬絢子さんと修士2年の小林久祥君が研究成果を発表しました。演題は下記の通りです。
・ Ayako Kawase, Eunike Tiara Sembiring, JeongSeo Choi, Shinichi Koyama, Megumi Izumisawa & Haruo Hibino: Comparison between the Japanese and US consumer's eye movement while choosing over-the-counter drugs: "name and benefits" vs. "ingredients and risks"
・ Hisayoshi Kobayashi, Miki Yoshitake, Hiroyasu Tsuchiya, Yu Tanaka, Norasakkunkit Vinai, Shinichi Koyama & Haruo Hibino: Effect of color variation on consumer satisfaction with choice: the case offashion- and style-oriented products
The 4th World Conference on Design Research (IASDR2011) ホームページ:
http://www.iasdr2011.org/